How did you attract/address your audience?

One of the ways in which we tried to attract our audience was by using effects during our fighting scene. This involved both slow motion and fast motion effects. We used these because it created the scene to be a lot more interesting and entertaining. These effects are also widely used in films of the same genre therefore we thought it would be highly suitable for our product. Our mise en scene in terms of the clothing is casual and of everyday wear that teens have. Therefore it would appeal to the audience through the use of them recognising it and being familiar. The camerawork throughout constantly changes shot during the climax of this opening film. This adds to the action and creates a sense of urgency both for the audience and the characters. This editing also helps keep the audience both engaged and interested. The sound effects we also used attract the audience as it emphasises on the action of the scene and builds intensity during the climax of this 2 minute film opening. We also constructed a soundtrack using “Garage Band” which was of a rap/hip hop genre to endorse the sense of atmosphere created by the protagonists when they walk into the takeaway.